Oscar de la Renta chose not to show at New York Fashion Week and instead streamed on Amazon. Is Amazon a suitable forum for a luxury brand? CEO Alex Bolen said, "I'm not sure. But we have to experiment with new ways to get our story out." https://lnkd.in/g4rZMxyb We launched our funds when Covid started and with the halt in travel and tough fund raising environment for emerging managers, we focused on performance and experimented with new ways to reach out to allocators, namely Linkedin posts and YouTube videos which can now be binge-watched on www.quantflix.com . True, some people say that with the positive fund returns last year for both our long-only equity and multi-strategy funds, and the China fund outperforming its benchmark by its annualized double-digit aim, it was expected that we would pass the $100m mark. But when times are bad, most new investment monies went to well-known funds that are much bigger with a marketing budget that we cannot afford. So every lit
Hedge funds are in a war for talent with tech firms and crypto shops. We are going to have hoodies to show that TradFi is cool too.
Opps that's old news. Twitter, Amazon, Meta are laying off people, and there's the carnage left by FTX and its crypto bros.But we are still fine with the hoodies which arrived late due to supply chain disruptions brought on by zero-covid lockdowns. This is a clothing staple that won't go out of fashion. GAO has been around for almost 15 years, having started a month before GFC. We will get through this economic storm together in two styles: 'braving through grey skies' or 'true blue wise warriors'. The older but wiser version comes with a zipper, which the young ones won't appreciate till their joints stiffen from being #hardcore for years.
To our investors, don't worry we are going to stick to our knitting and remain as hedge funds.
#hedgefunds #talent #hoodies #oldisgold #team
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