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We are launching Friday Only Club!

Oscar de la Renta chose not to show at New York Fashion Week and instead streamed on Amazon. Is Amazon a suitable forum for a luxury brand? CEO Alex Bolen said, "I'm not sure. But we have to experiment with new ways to get our story out." https://lnkd.in/g4rZMxyb We launched our funds when Covid started and with the halt in travel and tough fund raising environment for emerging managers, we focused on performance and experimented with new ways to reach out to allocators, namely Linkedin posts and YouTube videos which can now be binge-watched on  www.quantflix.com . True, some people say that with the positive fund returns last year for both our long-only equity and multi-strategy funds, and the China fund outperforming its benchmark by its annualized double-digit aim, it was expected that we would pass the $100m mark. But when times are bad, most new investment monies went to well-known funds that are much bigger with a marketing budget that we cannot afford. So every lit
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Netflix-Inspired Namecards!

I've successfully given out most of my Squid Game business cards and will soon launch our Alice in Borderland-inspired series. Despite the mushrooming of digital "cards" (some even come with a physical plastic card used to tap on my phone except 8 out of 10 times nothing happens), it is still easier to remember people by these small pieces of paper/cardboard two weeks after the event. Except for the guy who said "Oh I thought you work for Mr. Gao".

And you wonder why everyone still gives plain, boring cards which make the task of remembering the person named on the card rather difficult. Just because everyone gives cards that are monochromatic, often in some variation of white, doesn't mean business cards can only exist in this format. Whether it's work, or laundry, or getting nutrients, I'm constantly thinking, "Is there a better way?"

The diamond games in Alice in Borderland require wit and intelligence, and the royal battles in Season 2 especially need dynamic thinking, adapting to the situation and analyzing the other players in the field. This year's financial markets have been challenging and next year remains uncertain with inflation, China's re-opening, energy crisis continuing with the war, potential recession.

As Queen of Diamonds, I hope to lead the firm and our investors to overcome challenges that may come in the new year. May the G-force help you live and prosper.

Watch out for the preview of the new and improved GAO branding on Jan 4, 2023.

#hedgefunds #aliceinborderland #namecard #newideas #business #branding #starwars #netflix



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